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Project Case Study

Frontend Redesign - ThePlayer.com

Completely redesigning the Frontend of a sophisticated sportsbetting affiliate site.

Project Summary

The Company

Anzil Media is a performance 
marketing company that develop quality websites on great technology, aimed at the Brazilian market.

 

The Project

The in-house design team had completed a redesign of ThePlayer.com, one of Anzil’s main assets, which we adapted and implemented. 

The Team

We committed a full-time frontend developer and a Project Manager, to ensure efficient communication with the in-house team.

ThePlayercom

Tech Stack

In this project we were working with the existing tech stack, without many choices to make. Our focus regarding the technology was to use the most modern versions and practices to future proof our delivery.

  • Backend
    - Existing PHP codebase
  • Frontend
    - Blade templates
    - HTML
    - CSS
Matchpage

Our Key Takeaway

UX beats fancy design and code

For this project, prioritising the user was key. We dealt with a complex site rich in data and statistics. Initially the plans included several high-tech elements, both in design and code.

This is always an interesting challenge to work with, but the discovery phase with the company led us to a crucial decision: to scale back these advanced features for the sake of better user experience. Simplifying the design became our focus to ensure the site remains user-friendly.